Gerry Cott was a founder member, with Bob Geldof, of the Boomtown Rats. He gave up the life of a pop star and almost accidentally fell into a career as an animal behaviourist and animal filming consultant. His clients including 20th Century Fox, Disney, BBC, ITV, CH4 and many international advertising brands. He lives with his wife, Cathy, and their children in a Surrey village.
A comfortable, pleasant life you might think but the idyll was shattered by the noise coming from the local pub which is right next to the Cotts house. It is easy to think of the problem of alcohol-related nuisance being an urban phenomenon and it may be that the majority of trouble is experienced in inner cities but increasingly the by-products of the binge drinking culture are being felt in the countryside.
Gerry Cott was led into the field of alcohol policy by the particular difficulties he was facing in his home. In the process he was led to conclusions about the problems posed by the industry to society in general.
“Tony Blair says binge drinking is the new British Disease”. “Wrong Tony”, says Cott! “Government sponsored corporate greed from Big Alcohol is the new British Disease – Binge drinking is just a symptom of that disease. Think again Tony, before you destroy the country!”